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2006 Annual Symposium
Latino Strategies: Media and the Public Good

Friday, April 7, 2006
Dodd Center, Storrs Campus
9:00 – 5:00

ABOUT THE SYMPOSIUM

Each year the University of Connecticut’s Institute of Puerto Rican and Latino Studies hosts an annual event designed to support the various aspects of its mission statement. This year’s 2006 symposium focuses on “Latino Strategies: Media and the Public Good.”

Over the decades, scholars and professionals have launched successful projects that have challenged mainstream assumptions about Latino audiences and consumers, Latino content in broadcast and print news, entertainment programming and documentaries. These efforts have advanced knowledge about Latinos in the academic and public realms. This symposium brings together experts from across the nation who work in mass communication/journalism research and Latino/Chicano studies, as well highlights award-winning media professionals to address questions such as: What are we all doing to improve the media? What are Latinos doing to improve the media? How are these strategic improvements good for U.S. Latinos as well as the general public?

The 2007 Symposium is sponsored by:

  • Babbalu.com
  • CALAHE - The Connecticut Association of Latinos in Higher Education
  • Communication Sciences Department
  • Hispanic Professionals Network
  • Institute of Puerto Rican and Latino Studies
  • Minorities and Communication Division (MAC), Assn. for Education in Journalism and Mass Communication
  • Office of the Vice Provost of Multicultural and International Affairs
  • Puerto Rican/Latin American Cultural Center

PROGRAM

Friday, April 7, 2006
Thomas J. Dodd Research Center

9:00-9:30 Coffee

9:30 Opening

Dr. Diana Rios, Inst. of Puerto Rican and Latino Studies &
Communication Sciences

Welcome

Dr. Ronald L. Taylor, Vice Provost
Office of Multicultural and International Affairs

Introductions

Dr. Jaime Gomez, Eastern Connecticut State Univ.,
Chair, Communication Department

9:50 - Presentations

“Demographics & Latino USA” Gil Gardenas

“Ideological Wars" Bessy Reyna

“Who is covering us: Puerto Ricans in Orlando, FL” MC Santana

Questions and Answers

12:00-1:00 Lunch Break

1:15 Introductions

Dr. Jaime Gomez, Eastern Connecticut State Univ.,
Chair, Communication Department

1:25 Presentations

"Drafting a Blueprint for a Far-Reaching Latino Communication
Research Agenda” Federico Subervi

“Responsibility of Latino TV Producers in the Mainstream Media” Frank Borres

“Latina Satire and Media” Cristina Ibarra

“The Future of News and Broadcast Education” Rosa Morales

“A New Latino Media Coalition” Jaime Gomez

Questions and Answers

4:15 Closing

Dr. Diana Rios

ABOUT THE PARTICIPANTS

FRANK BORRES is an Emmy award winning television producer and 18-time Emmy nominee. Frank is the President of American View Productions, a Connecticut based television production company. Frank has won awards for numerous productions including The National La Raza Bravo Award Nomination (Latino Oscars now called Alma Awards) for Puerto Rican Passages, a documentary narrated by Jose Feliciano and he has produced the Grammy winning production called Celia Cruz and Friends, a PBS national concert with Tito Puente and Celia Cruz. He is also the winner of the National Cine Golden Eagle, Telly, Regional Latino Coalition for Fair Media Best Tri-State Film Director, and Connecticut Vision Awards. His programs have previewed at the San Juan Film Festival, San Francisco Festival Cinema Latino, and at New York's New School Film Festival. Along with these film accomplishments, Frank's broadcast journalism has been recognized with awards including those of the Associated Press, the Society of Professional Journalists, United Press International, the National Cable Television Association, Women in Communications, and the Schwartz Prize - Best local humanities Project in USA. Frank was a member of the Governor's Film Commission and the National Association of Television Arts and Sciences. Frank has produced more than 2,000 news segments, news magazine segments, documentaries, half-hour variety segments, talk format shows, live productions and specials.

GILBERTO CARDENAS, Asst. Provost and Director of the Institute of Latino Studies and Professor of Sociology at the University of Notre Dame, has worked in the area of immigration for thirty years and has gained international recognition as a scholar in Mexican immigration. Three times named by Hispanic Business Magazine as one of the 100 most influential Latinos in the United States, Dr. Cárdenas has authored or edited numerous books, articles, monographs, and reports on topics covering several fields of specialization, including international migration, economy and society, and race and ethnic relations. These works include his coauthorship of Los Mojados: The Wetback Story (with Julián Samora and Jorge Bustamante) and, most recently, coeditorship of Health and Social Services Among International Labor Migrants: A Comparative Perspective, which was published in 1998 by the University of Texas Press and CMAS (Center for Mexican-American Studies) Books as part of its "Border Series." Cardenas was previously a member of the Sociology Department at the University of Texas at Austin from 1975 until 1999. He has also served as the Executive Director for the Inter-University Program for Latino Research (IUPLR) since 1995.

As a photographer, Cárdenas has published his work in journals, textbooks, and brochures. He also established and owned Galeria Sin Fronteres, Inc. in Austin, Texas, a commercial gallery exhibiting the works of Chicano/Latino artists. In 1994 he founded and served as executive producer of "Latino USA," a half-hour weekly radio program produced at the University of Texas at Austin and distributed nationally by National Public Radio.

In addition to his professional activities, Dr. Cardenas has provided testimony before the US Congress and State legislative bodies and has served as an expert witness in several critical or landmark cases including, Plyler v. Doe (1980). He has also worked with AVANCE, Inc., on a national demonstration project serving 120 poor families in San Antonio, and on the evaluation of AVANCE’s expansion initiatives.

A member of the original Task Force that produced Willful Neglect, Cárdenas served on the Smithsonian Institution’s Oversight Committee for Latino Issues. In 1997 he completed tenure as First Vice President of the Board of the Mexican-American Legal Defense and Education Fund (MALDEF), and he currently serves on the Board. Cárdenas was also one of six people appointed to the advisory committee of the Gates Millennium Scholars Program, a $1-billion minority scholarship initiative established by the Bill and Melinda Gates Foundation, and he has been appointed to President Bush's Hispanic Advisory Council.

JAIME GOMEZ, Chair of the Communication Department and Associate Professor and Coordinator of the video production track at Eastern Connecticut State University, received his doctoral degree in Communication from the University of Utah, and MA and BA in Broadcast Electronic and Communication Arts from San Francisco State University. He has taught Television Production, Media Aesthetics and Educational Television (Media and Community Service) at San Francisco State University, University of Utah, and ECSU in United States. He has also taught at Universidad del Norte and Universidad del Atlantico in Colombia He has international television production experience in South America, Europe and the Middle East and is author of Distance Education: The Challenges of Technology and Communication (2000 Universidad del Atlantico in Columbia). He is recipient of the Simon Bolivar Award, the highest recognition in Colombia’s television, for Best Documentary 1991. Professor Gomez designed the Virtual Campus System of the Contraloria General de Colombia (Colombian General Accounting Office) under a consulting contract with the Interamerican Development Bank. He is coauthor of Introduction to Video Production: Studio, Field and Beyond, a video production textbook published by Allyn and Bacon in October 2005.

CRISTINA IBARRA is a Chicana filmmaker with roots along the US/Mexico border working in the realms of fiction, non-fiction and satire. She has been making short films for the past six years. Her award-winning directorial debut, Dirty Laundry: A Homemade Telenovela is currently airing on Public Television (PBS) nationwide in the new series, ColorVision. Her other short works have been showing in galleries, museums, schools and film festivals across the U.S. including the Guggenheim Museum, Brown Uni76versity, and NALAC.

She recently co-produced a three-channel video exhibit, Home, for the Heard Museum of Native American culture alongside White Mountain Apache producer, Dustinn Craig. It explores contemporary notions of home in five native reservations of the Southwest. They also produced a short for the PBS series, American Experience. She is a founding member of fulana, an award-winning interdisciplinary Latina collaborative, where she directed three satirical shorts Amnezac, Lupe & JuanDi From the Block and Latino Plastic Cover.

She is now producing, with John Valadez, an hour-long documentary, The Last Conquistador, for Public Television. It follows the construction of the world's largest bronze equestrian to a Spanish colonizer despite Native American and Chicano efforts to destroy the art project. The people of El Paso, descendents of both Spanish and Native ancestors, are literally caught in the middle. Support for this program comes from the Sundance Documentary Fund, PBS, National Endowment for the Arts and National Endowment for the Humanities among others.

Her new screenplay, Love & Monster Trucks, had a staged reading at the Latino Producers' Academy and UCLA's Professional Screenwriting Program. It is a fictional narrative about two high school friends cruising the intricate social landscape that shapes the U.S.-Mexico border in a narrative blending art, drama and fantasy.

Creative Capital, Latino Public Broadcasting, Paul Robeson Fund, Astrea Lesbian Action Fund and New York State Council for the Arts have all funded her work. She has been awarded a number of fellowships including one from the Rockefeller, CPB/PBS Producer's Academy and New York Foundation for the Arts.

ROSA ERENDIRA MORALES is a faculty member and Director of the Hispanics and Minorities in Journalism Programs at Michigan State University. She also coordinates the “Creating the Next Generation of Minority Journalists”, an initiative with the Lansing School District, funded by the Gannett Foundation. At MSU she teaches print and broadcast news writing. Her eclectic career includes over 25 years in California and Michigan as print and broadcast journalist, documentary producer, as well as corporate P.R. and community journalism. She also has conducted training sessions for radio and TV reporters in the U. S. and Ecuador. The Emmy-awarding winning Morales is a founding member of the National Association of Hispanic Journalists (NAHJ). The first Hispanic to graduate from the MSU School of Journalism in 1971, she was named Outstanding Alumnus of the College of Communication Arts and Sciences in 1982.

BESSY REYNA has been a monthly opinion columnist for The Hartford Courant since 2000. Her columns have been reprinted in newspapers throughout the country and translated and published in newspapers in Texas, California, Puerto Rico and Brazil. She writes an arts and culture page for the Hispanic newspaper Identidad Latina and has been a contributor to "Northeast," the Sunday Magazine of The Hartford Courant.

Ms Reyna is also an award-winning poet. Her latest book, The Battlefield of Your Body, a bilingual poetry collection, was released in June, 2005 by the Hill-Stead Museum. Her first poetry collection in English is She Remembers, published in 1997 by Andrew Mountain Press. Ms. Reyna's Spanish language writing, published in Latin America, includes a poetry chapbook, Terrarium, and a collection of short stories, Ab Ovo. Reyna's poems and stories are found in U.S. and Latin American literary magazines including the award-winning "Connecticut Review" and in numerous anthologies including El Coro: A Chorus of Latino and Latina Poetry, In Other Words: Literature by Latinas of the United States, The Arc of Love: Lesbian Poems, and The Wild Good.

Ms. Reyna's awards include First Prize in the Joseph E. Brodine Poetry Competition and artist award grants from the Connecticut Commission on the Arts and the Greater Hartford Arts Council. In 2001 she was named Latina Citizen of the Year by the State of Connecticut Latino and Puerto Rican Affairs Commission.

Each summer she conducts radio interviews with the poets appearing at the nationally renowned Sunken Garden Poetry Festival in Farmington, CT. She has judged the national poetry competition sponsored by the Astraea Foundation and the poetry section of the annual Connecticut Book Award. Ms. Reyna has performed in solo and group poetry readings and has presented writing workshops in high schools, colleges, libraries, arts organizations and at conferences throughout New England.

Born in Cuba and raised in Panama, Reyna is a graduate of Mt Holyoke College and earned her MA and Law degrees from the University of Connecticut.

MARIA C. “MC” SANTANA is an associate professor of journalism at the University of Central Florida where she has taught Diversity and Community, Visual Communication, Photojournalism and Desktop Publishing. She also teaches International Communication and Visual Communication Theory at the graduate level.

Her research in journalism and diversity issues has been published in Journalism Educator and Newspaper Research Journal. She is an active member of the National Association of Hispanic Journalists, International Communication Association, the American Association of University Women and the National Museum of Women in Arts.

She is the former head of the Minorities and Communication Division of the Association for Education in Journalism and Mass Communication (AEJMC). Also for AEJMC she is a current member of the Task Force on Diversity. She is the former National Chair for Student Chapters with the National Press Photographers Association and has served as women's representative for Region 6 for the same organization.

Santana received her Ph.D. in 1994 from Temple University. She holds an M.A. in Radio/ TV and Mass Communication from Temple University and a B.A. in news editorial from the University of Puerto Rico. Santana holds fellowships from Poynter Institute, International Radio and Television Society, National Association of Hispanic Journalists, two grants from the U.S. Department of Education, and two grants from the government of Quebec, Canada.

FEDERICO SUBERVI (Ph.D. Univ. of Wisconsin-Madison) is a professor of the School of Journalism and Mass Communication at Texas State University in San Marcos. He lives in Austin, Texas, where he serves as Chair of the Board of Directors of Latinitas, Inc., and organization and Web-based magazine for Latina adolescents and teens (http://www.latinitasmagazine.org), and also directs the Latinos and Media Project (http://www.latinosandmedia.org), an organization dedicated to the gathering and dissemination of research and resources pertaining to Latinos and the media.

Since the early 1980s, Dr. Subervi has been conducting research, publishing and teaching on a broad range of issues related to the mass media and Latinos in the United States. His research on other diversity issues and the media includes assessments of the images of Black in Brazilian television advertisements, and the media system of Puerto Rico, his country of origin.

Dr. Subervi has held academic appointments at the University of California-Santa Barbara, and the University of Texas at Austin (where he was also the Graduate Advisor for the Department of Radio-TV-Film). He has been UNESCO professor at the Universidade Metodista de São Paulo, and visiting professor at the Universidad Diego Portales in Santiago, Chile, and the University of Amsterdam. He serves on the editorial boards for Journalism & Mass Communication Quarterly, Journalism & Communication Monographs, The Howard Journal of Communications, and Critical Studies in Mass Communication.

In addition to his academic work, Dr. Subervi is a member of the Board of Directors of the Hispanic Scholarship Consortium, and a member of the Advisory Board for Scholastic Entertainment's animated series The Misadventures of Maya and Miguel. He has volunteered extensively for the Ford Foundation Fellowship Program administered by the National Research Council, and been advisor or consultant to the National Association of Hispanic Journalists, the Radio and Television News Directors Foundation, the Corporation for Public Broadcasting, The Preview Forum, The Round Table Group, Spanish Broadcasting System, the and Mothers Against Drunk Driving, Nickelodeon (for Dora the Explorer), and Fox Family Worldwide (for the Boyz & Girlz Channels).

Dr. Subervi has been interviewed and quoted for stories in The New York Times, The Los Angeles Times, The Boston Globe, The San Francisco Chronicle, the British Broadcasting Corporation, AP Wire Services, Hispanic Business, Hispanic Magazine, El Nuevo Día (Puerto Rico), Al Día (Dallas), Univisión.com, Latino USA, and Folha de São Paulo, among others.

 

 

 

2006 Annual Conference: Latino Strategies: Media and the Public Good

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2004 Annual Conference:
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A Conference on Diasporas, Aesthetics, and Human Rights

 

 

 

 

 
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